Category Archives: EDUCATION & TRAINING

Professional photography…you’ll need a bit more than just a pointer finger and a camera.

  +  + +  +     =   Advertisements

Posted in EDUCATION & TRAINING, MARKETING, NETWORKING, PHOTOGRAPHY, PROMOTIONS, STRATEGY | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 4 Comments

Competitive Advantages In Photography…being nice or being smart? Sharks and guppies in a crowded pool.

I recently received an email from a friend-of-a-friend whom I never met, nor knew existed prior to receiving the email, asking bluntly “how do I make money in commercial photography?” So what’s the point?  The point is…I didn’t reply.  Before you … Continue reading

Posted in EDUCATION & TRAINING, NETWORKING, PHOTOGRAPHY, STRATEGY | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Photography market specialization…only after you’re special enough to specialize.

Most professional photographers will agree that differentiation of your photo skills and subsequent specialization of your photo service offerings is key to sustainability & success. However, there are probably some varied opinions out there regarding when to specialize. Some would probably argue … Continue reading

Posted in EDUCATION & TRAINING, MARKETING, NETWORKING, PHOTOGRAPHY, PROMOTIONS, STRATEGY | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment